Summary
Overview
Work History
Education
Skills
Certification
Languages
Websites Developed
Timeline
AssistantManager

Gilson Njunga

Marketing & Tech Specialist
Lilongwe,Central Region

Summary

Results-driven digital marketing and tech professional with 7+ years of experience in creating impactful digital solutions and executing successful marketing campaigns. Demonstrated expertise in brand development, website management, social media strategy, and visual content creation. Proficient in leveraging technology to drive brand awareness, engagement, and business growth. Skilled in utilizing Adobe Creative Suite, UX/UI design, SEO, and analytics tools. Committed to delivering high-quality, user-centric solutions that align with organizational goals.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Media Officer

Trust Consultancy and Development
03.2024 - 01.2025
  • Developed and implemented brand guidelines, ensuring consistent communication and visual identity
  • Managed the Trust Consultancy website, integrating SEO strategies and monitoring performance using analytics tools, resulting in a increase in website reach and boost in engagement
  • Designed and developed a partner's website (ec-sudan.com), aligning it with organizational goals
  • Created and scheduled engaging social media content, maintaining a consistent brand voice

Branding & Web Development Specialist

H. Adam Malawi
01.2022 - Current
  • Developed branding materials for their Top 8 bonanza competition
  • Designed and developed their website (hadammw.com)

Tech Consultant

Institute of Marketing in Malawi
01.2020 - Current
  • Revamped and rebranded their website, increasing site reach and engagement by over 100% and with a lot more positive feedback from users about the new interface and experience
  • Developed and deployed a membership registration portal with e-commerce integrations for online payments
  • Created a marketing research platform (research.imm.mw) to share insights and research data

Tech, Branding and Marketing Specialist

Warthogs Inc
01.2018 - Current


  • Developed websites for clients like Anchor Mooring Partners and TRUE Malawi, ensuring user-friendly interfaces and functionality
  • Executed marketing strategies and branding projects for international companies, like Bayer, Total Energies, and local companies like Press Trust and Chibuku Breweries Ltd
  • Designed and implemented social media campaigns, increasing brand awareness and engagement for international brands like Ecobank, FINCA

Branding & Web Development Specialist

Blitz Interactive Agency
01.2018 - Current
  • Revamped the agency's brand identity, including logos, color schemes, and visual assets
  • Redesigned the agency's website, boosting website reach by over 100% and increasing engagement by 50%
  • Implemented SEO best practices, improving search engine rankings and driving more organic traffic

Social Media Marketing Specialist

Rainbow Paints
01.2022 - 12.2024
  • Launched social media campaigns, increasing Facebook reach by 615% and Instagram reach by 73%
  • Executed product launches that resulted in increased sales and revenue
  • Executed outdoor campaigns for their visualizer app launch which increased overall awareness and app installations

Marketing & Branding Consultant

Ministry of Tourism in Malawi
01.2023 - 12.2023
  • Crafted an outdoor campaign to promote the Malawi International Expo 2023
  • Designed street pole adverts and billboards to enhance brand visibility

Digital Marketing Specialist

Malawi Posts Corporation
01.2020 - 12.2020
  • Designed graphics, logos, and marketing materials, increasing brand recognition and customer loyalty
  • Developed and implemented comprehensive branding strategies, including brand positioning and messaging

Social Media Marketing & Branding Specialist

Miracle Tree Malawi
08.2022 - 08.2023
  • Successfully launched Miracle Tree products on Facebook and LinkedIn by creating effective ad copywriting that increased brand awareness.
  • Increased brand awareness for the Facebook page by utilizing social media marketing strategies.
  • Grew the reach of the Facebook page to over 22,000 people by implementing targeted advertising campaigns.
    Increased the impressions of the Facebook page to over 46,000 by analyzing audience behavior and adjusting advertising content accordingly.
  • Utilized effective advertising techniques to promote Miracle Tree products on social media, resulting in significant growth and increased brand recognition.

Education

Bachelor of Science - Marketing

Malawi Assemblies of God University

Skills

  • Proficient in Adobe Illustrator
  • Adobe Photoshop Proficiency
  • Adobe InDesign Proficiency
  • Adobe After Effects
  • WordPress
  • Elementor
  • Divi
  • Figma
  • PHP
  • HTML
  • CSS
  • UX/UI Design
  • Google Analytics
  • Hootsuite
  • Zoho Social
  • Google Ads
  • Google Search Console
  • Yoast SEO
  • Effective SEO Strategies
  • Research and analysis
  • Proposal writing
  • Business development and planning

Certification

  • Google Digital Marketing Certificate
  • Yoast SEO Certificate

Languages

English
Chichewa

Websites Developed

  • Https://gilsontechs.com
  • Https://true.mw
  • Https://imm.mw
  • Https://www.skyenergyafrica.com
  • Https://blitzmw.com
  • Https://hadammw.com
  • Https://ec-sudan.com

Timeline

Media Officer

Trust Consultancy and Development
03.2024 - 01.2025

Marketing & Branding Consultant

Ministry of Tourism in Malawi
01.2023 - 12.2023

Social Media Marketing & Branding Specialist

Miracle Tree Malawi
08.2022 - 08.2023

Branding & Web Development Specialist

H. Adam Malawi
01.2022 - Current

Social Media Marketing Specialist

Rainbow Paints
01.2022 - 12.2024

Tech Consultant

Institute of Marketing in Malawi
01.2020 - Current

Digital Marketing Specialist

Malawi Posts Corporation
01.2020 - 12.2020

Tech, Branding and Marketing Specialist

Warthogs Inc
01.2018 - Current

Branding & Web Development Specialist

Blitz Interactive Agency
01.2018 - Current

Bachelor of Science - Marketing

Malawi Assemblies of God University
Gilson NjungaMarketing & Tech Specialist